ARAMA SONUÇLARI

Toplam 10 adet sonuçtan 10 tanesi görüntülenmektedir.

Arama









Yıllara göre arama

Özel Aralık Girişi

"Chapter 6: Corporate Brand Communication in Higher Education”, Strategic Brand Management in Higher Education,
Aralık 2019, Routledge Taylor and Francis
ELİF KARAOSMANOGLU, GULBERK GULTEKİN SALMAN
The role of authentic brand activism in brand management: A content analysis of sustainability reports
Lisansüstü Eğitim Enstitüsü, İstanbul Teknik Üniversitesi, 2021
VESİLE SUKAS
Elif Karaosmanoğlu Tez Yüksek Lisans Tamamlandı
Consumer Evaluations on Brand Extensions: B2B Brands Extended Into B2C Markets
Journal of Product & Brand Management, Vol. 20, No. 4, 2011, s. 256-267
BURNAZ S., BILGIN P.
Can self-referencing exacerbate punishing behavior toward corporate brand transgressors?
Journal of Brand Management, Vol. 27, No. 6, Kasım 2020, s. 629-644, ISSN: 1350-231X
IŞIKSAL DİDEM GAMZE, KARAOSMANOĞLU ELİF
Consumer-Brand Relationships under the Effect of Consumer Dishonest Behavior
Journal of Management, Marketing and Logistics, Vol. 5, No. 2, Haziran 2018, s. 113-123, ISSN: 2148-6670
IŞIKSAL DİDEM GAMZE,KARAOSMANOĞLU ELİF
Elif Karaosmanoğlu Özgün Makale
Corporate brand transgression and punishing the transgressor: moderation of religious orientation
Journal of Product and Brand Management, Vol. 27, No. 2, Mart 2018, s. 221-234, ISSN: 1061-0421
KARAOSMANOĞLU ELİF,IŞIKSAL DİDEM GAMZE,ALTINİĞNE NEŞENUR
Corporate Communications Identity and Image A Research Agenda
Journal of Brand Management, Vol. 14, No. 1/2, 2006, s. 196-206, ISSN: 1350-231X
KARAOSMANOĞLU ELİF,MELEWAR T C
Consumer Evaluations on Brand Extensions B2B Brands Extended into B2C Markets
Journal of Product and Brand Management, Vol. 20, No. 4, 2011, s. 256-267, ISSN: 1061-0421
BURNAZ HURİYE ŞEBNEM,BİLGİN PINAR
Huriye Şebnem Burnaz Özgün Makale
BRAND LOVE AND CUSTOMER ENGAGEMENT’xxS ROLE OVER BRAND LOYALTY
Journal of Management, Marketing and Logistics, Vol. 4, No. 4, Ekim 2017, s. 359-365, ISSN: 2146-7943
PANDIR BERKER,YAŞİN BAHAR
Berker Pandır Özgün Makale
Stoic grounds for cbbe management (Customer Based Brand Equity): perceived virtues of the brand and its impact on CBBE in case of negative publicity
Lisansüstü Programlar Enstitüsü, İstanbul Bilgi Üniversitesi, 2020
ŞAFAK IRKLI
Elif Karaosmanoğlu Tez Yüksek Lisans Tamamlandı

İLETİŞİM BİLGİLERİ

İstanbul Teknik Üniversitesi Rektörlüğü İTÜ Ayazağa Kampüsü Rektörlük Binası, Maslak-Sarıyer / İstanbul Tel: +90 212 285 3930