Evaluation of Entry and Penetration Strategies to Middle East Market Utilizing A Multi Criteria Decision Analysis Approach
The 42nd International Conference on Computers and Industrial Engineering, Cape Town/GÜNEY AFRİKA, 16 Temmuz 2012
MERVE YURDAGÜL,ŞERAFETTİN ÖZSOY,BURNAZ HURİYE ŞEBNEM,TOPCU YUSUF İLKER