Modeling Toothpaste Brand Choice An Empirical Comparison of Artificial Neural Networks and Multinomial Probit Model
International Journal of Computational Intelligence Systems, Vol. 3, No. 5, 2010, s. 674-687, ISSN: 1875-6891
KAYA TOLGA,AKTAŞ EMEL,TOPCU YUSUF İLKER,ÜLENGİN KEMAL BURÇ