The impact of Zero Moment of Truth (ZMOT) on consumer buying decision: Research on smartphone in Turkey
Sosyal Bilimler Enstitüsü, Bahçeşehir Üniversitesi, 2020
FURKAN BİÇER
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The impact of social media advertising on consumer buying behavior (Applied on automotive industry in Erbil)
Sosyal Bilimler Enstitüsü, Bahçeşehir Üniversitesi, 2021
IEAD TARIK MAHMOOD AL-GHAMAZI
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Effects of internal and external factors on green (environmental) consumer behavior
Lisansüstü Eğitim Enstitüsü, İstanbul Teknik Üniversitesi, 2023
EZGİ ÖZDEMİR
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The impact of aggregate ratings and individual reviews on consumer decision-making: A construal level theory perspective
Lisansüstü Eğitim Enstitüsü, İstanbul Teknik Üniversitesi, 2023
CANER ÇEŞMECİ
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Investigation of the dyeability of post-consumer recycled acrylonitrile-butadiene-styrene (PCR-ABS) by using antistatic agent and plasma treatment
Lisansüstü Eğitim Enstitüsü, İstanbul Teknik Üniversitesi, 2023
AHMET BERKAY EZGÜ
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Investigation of the relations between awareness, attitude and consumer behavior towards green packaging
Lisansüstü Eğitim Enstitüsü, Bahçeşehir Üniversitesi, 2022
ŞULE ÇEKEREK
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Exploring influential factors in consumer adoption of short-term car rental services
Lisansüstü Eğitim Enstitüsü, İstanbul Teknik Üniversitesi, 2025
ŞENSU HELİN KAÇAR
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Demand Forecasting and Planning using Artificial Neural Network (ANN) for Fast Moving Consumer Goods Industry
Institute of Science and Technology, King Saud University, 2023
ABDULRAHMAN BORMA
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The relation between environmental consciousness and evaluation of post-consumer recycled plastic products
Lisansüstü Eğitim Enstitüsü, İstanbul Teknik Üniversitesi, 2021
CANSU GAYTANCIOĞLU
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The factors affecting consumer intention to use subscription-based online services
Sosyal Bilimler Enstitüsü, İstanbul Teknik Üniversitesi, 2020
YUSUF OKTAY
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The antecedents of perceived authenticity in CSR and its impact on consumer willingness to support
Sosyal Bilimler Enstitüsü, İstanbul Teknik Üniversitesi, 2020
GÖZDE NUR KAZAZOĞLU ŞAHİN
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Analysis of end-of-life options for post-consumer clothing and suggestions for a sustainable future
Fen Bilimleri Enstitüsü, İstanbul Teknik Üniversitesi, 2016
HATİCE KÜBRA KAMBER
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An analysis of consumer evaluations of brand extensions: The case of B2B brands extended into B2C markets
Fen Bilimleri Enstitüsü, İstanbul Teknik Üniversitesi, 2009
PINAR BİLGİN
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Advertising value of mobile marketing activities and consumer attitudes
Fen Bilimleri Enstitüsü, İstanbul Teknik Üniversitesi, 2008
GÖZDE EREN
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Global market segmentation for a new product category based on consumer values and adoption
Fen Bilimleri Enstitüsü, İstanbul Teknik Üniversitesi, 2009
ŞEHNAZ ATAK
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Consumer Evaluations on Brand Extensions: B2B Brands Extended Into B2C Markets
Journal of Product & Brand Management, Vol. 20, No. 4, 2011, s. 256-267
BURNAZ S., BILGIN P.
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Even You Wrong Me, I May Still Like You: Consumer Dishonesty in Cases of Feeling Cheated
Academy of Marketing Science World Marketing Congress (AMS WMC), Haziran 2018, s. x-11
ISİKSAL D.G., KARAOSMANOGLU E.
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When Dishonesty Makes Us Apart or Close? A Reflection on Consumer-Brand Relationships
2018 AMA Summer Academy Conference, Boston/AMERİKA BİRLEŞİK DEVLETLERİ, 10 Aralık 2018
IŞIKSAL DİDEM GAMZE,KARAOSMANOĞLU ELİF,ATAKAN ŞÜKRİYE SİNEM
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Even You Wrong Me, I May Still Like You: Consumer Dishonesty in Cases of Feeling Cheated
Academy of Marketing Science World Marketing Congress (AMS WMC), PORTO/PORTEKİZ, 27 Temmuz 2018
IŞIKSAL DİDEM GAMZE,KARAOSMANOĞLU ELİF
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Self reference As A Trigger of Inner Prosecutor The Moderating Role of The Self reference on The Relationship Between the Consumers and Transgressor
43. Association for Consumer Research Conference, Berlin/ALMANYA, 27 Kasım 2016
ISİKSAL DİDEM GAMZE,KARAOSMANOĞLU ELİF
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