Analyzing the impact of Covid-19 on sustainable fashion consumption with a model based on consumer value perceptions
Emerald, Vol. 27, No. 5, Ocak 2023, s. 826-850, ISSN: 1361-2026
OKUR NAZAN, SARIÇAM CANAN, IRI ALEYNA RUMEYSA, SARI IREM
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Brand Social Responsibility and Activism in the Turkish Context
The 1st Research Innovations in Sustainable Marketing: A Global Virtual Symposium, Hawaii/AMERİKA BİRLEŞİK DEVLETLERİ, Vol. 1, No. 1, 14 Mart 2023, s. 68-69
IŞIKSAL DİDEM GAMZE, ÖZTURAN ŞABAHAT PEREN, KARAOSMANOĞLU ELİF
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An analysis on the marketing budget of a newsvendor
OPERATIONAL RESEARCH, Vol. 22, No. 3, Ocak 2022, s. 2587-2603, ISSN: 1109-2858
GÜLER MEHMET GÜRAY
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ANALYZING STORYTELLING ELEMENTS THROUGH ONLINE DATABASE PLATFORMS IMDb CASE
5th International Scientific Research Congress (IBAD-2020), Istanbul/TÜRKİYE, 1 Eylül 2020, s. 95-105
HASSAN MİRAL, ERTEMEL ADNAN VEYSEL
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A novel neutrosophical approach in stakeholder analysis for sustainable fashion supply chains
Journal of Fashion Marketing and Management, Vol. 27, No. 2, Mart 2023, s. 370-394, ISSN: 1361-2026
KARADAYI USTA SALİHA
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Implications of Blockchain Technology on Marketing
Journal of International Trade, Logistics and Law, Vol. 4, No. 2, Aralık 2018, s. 35-45, ISSN: 2149-9748
ERTEMEL ADNAN VEYSEL
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Examining the effects of green marketing on the purchasing behaviours of consumers in socio-demographic aspects
International Journal of Social Sciences and Education Research, Mart 2017
ERTEMEL ADNAN VEYSEL,TURKOGLU ANIL
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Marketing Campaign Management Using Machine Learning Techniques: An Uplift Modeling Approach
INFUS 2022: Digital Acceleration and The New Normal, İzmir/TÜRKİYE, 19 Temmuz 2022
SANİSOĞLU MELTEM, KAYA TOLGA, BURNAZ HURİYE ŞEBNEM
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Information Content in TV Advertising A Comparative Analysis of German and Turkish TV Commercials
The 10th Biennial World Marketing Congress, Cardiff/İNGİLTERE, 27 Haziran 2001
URAY NİMET,BURNAZ HURİYE ŞEBNEM
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Modeling Marketing Strategies in Organic Food through Analytic Network Process
The 17th International Conference on Multiple Criteria Decision Making, Whistler/KANADA, 6 Ağustos 2004
TOPCU YUSUF İLKER,BURNAZ HURİYE ŞEBNEM,SÜHA URGAN
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The Analysis of Marketing Strategies against the Market Entry of Innovative Products
The 20th International Conference on Multiple Criteria Decision Making, Chengdu/Jiuzhaigou/ÇİN HALK CUMHURİYETİ, 21 Haziran 2009, s. 202-203
SERVET GÜLÜM,SEDA DEDEŞ,BURNAZ HURİYE ŞEBNEM,TOPCU YUSUF İLKER
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A Multi Criteria Decision Analysis Approach to Measure The Effectiveness of Sports Sponsorship
The 16th World Marketing Congress, Melbourne/AVUSTRALYA, 17 Temmuz 2013
IŞIK MİNE,ÖZAYDIN ÖZAY,BURNAZ HURİYE ŞEBNEM,TOPCU YUSUF İLKER
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The Role of Peer Influence on Brand Community Commitment A SEM Model for Brand Communities in a Social Networking Site
AMA 2014 Summer Marketing Educators’ Conference, 1 Ağustos 2014
DEMİRAY MELEK,BURNAZ HURİYE ŞEBNEM
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A method proposed to determine cruise port identity
International Review of Management and Marketing, Vol. 8, No. 5, Eylül 2018, s. 70-78, ISSN: 2146-4405
BAYAZIT ŞEYMA,KIRVAL LEVENT
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Digital Marketing System Management For Medical Travel Companies
IIOABJ, Vol. 9, No. 6, Eylül 2018, s. 28-35, ISSN: 0976-3104
CAMGÖZ AKDAĞ HATİCE,ALYİLDİZ TUGAY,GUNDOGDU MELİH
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BRAND LOVE AND CUSTOMER ENGAGEMENT’xxS ROLE OVER BRAND LOYALTY
Journal of Management, Marketing and Logistics, Vol. 4, No. 4, Ekim 2017, s. 359-365, ISSN: 2146-7943
PANDIR BERKER,YAŞİN BAHAR
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An Exploratory Cross Cultural Analysis of Marketing Ethics The Case of Turkish Thai and American Businesspeople
Journal of Business Ethics, Vol. 90, No. S3, Aralık 2009, s. 371-382, ISSN: 0167-4544
BURNAZ HURİYE ŞEBNEM,ATAKAN MUKADDES GÜL SERAP,TOPCU YUSUF İLKER,SINGHAPAKDI ANUSORN
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Positioning of crowdfunding platforms: Turkey as an emerging market case
Journal of Management Marketing and Logistics, Vol. 6, No. 2, Ocak 2019, s. 84-94, ISSN: 2146-7943
DEMİRAY MELEK,BURNAZ HURİYE ŞEBNEM
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The Impact of Framing on Donation Behavior: A Research Agenda
Journal of Management, Marketing and Logistics, Vol. 7, No. 2, 2020, s. 91-101, ISSN: 2148-6670
DEMİREL SİBEL,BURNAZ HURİYE ŞEBNEM,KARAOSMANOĞLU ELİF
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Customer Experience Quality Dimensions in Health Care: Perspectives of Industry Experts
Journal of Management, Marketing and Logistics, Vol. 6, No. 2, Nisan 2019, s. 62-72, ISSN: 2148-6670
ÖZÇELİK AYŞE BENGİ,BURNAZ HURİYE ŞEBNEM
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