A Typology of Mobile Consumers Drawing on an Analysis of Mobile Services Consumption
EMAC - the 48th Annual Conference for the European Marketing Academy, Hamburg/ALMANYA, 28 Mayıs 2019
KOÇYİĞİT ZEKERİYA EREN,GÜLTEKİN SALMAN GÜLBERK,KARAOSMANOĞLU ELİF
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Consumer-Brand Relationships under the Effect of Consumer Dishonest Behavior
Journal of Management, Marketing and Logistics, Vol. 5, No. 2, Haziran 2018, s. 113-123, ISSN: 2148-6670
IŞIKSAL DİDEM GAMZE,KARAOSMANOĞLU ELİF
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To Switch or Not? Analyzing The Question for Consumers in Turkish Mobile Telecommunications Marketing at the Confluence between Entertainment and Analytics
2017, s. 969-982, Springer International AG
ULUBASOGLU GONCA,SENEL MELTEM,BURNAZ HURİYE ŞEBNEM
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Aggregate Review Metrics vs. Individual Reviews: How Do They Affect Risk Perception and Product Judgment
INFORMS Marketing Science Conference, Chicago/AMERİKA BİRLEŞİK DEVLETLERİ, 16 Haziran 2022
ÇEŞMECİ CANER, BURNAZ HURİYE ŞEBNEM
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A Cultural Content Analysis of Multinational Companies Websites
Qualitative Marketing Research: An International Journal, Vol. 14, No. 3, 2011, s. 274-288, ISSN: 1352-2752
NACAR RAMAZAN,BURNAZ HURİYE ŞEBNEM
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Digital Marketing System Management For Medical Travel Companies
IIOABJ, Vol. 9, No. 6, Eylül 2018, s. 28-35, ISSN: 0976-3104
CAMGÖZ AKDAĞ HATİCE,ALYİLDİZ TUGAY,GUNDOGDU MELİH
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The effect of sales promotions intensity on volume and variability in category sales of large retailers
JOURNAL OF MARKETING ANALYTICS, Vol. 10, Temmuz 2022, s. 19-29, ISSN: 2050-3318
ZEYBEK ÖMER, ÜLENGİN KEMAL BURÇ
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Intrapersonal Fators Affecting Corporate Image Formation and The Role of Perceived Integration among Corporate Communication Efforts A Consumer level Model
38. European Marketing Academy Konferansı, Nantes/FRANSA, Vol. 1, 26 Mayıs 2009
KARAOSMANOĞLU ELİF,MELEWAR T C
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Analyzing the impact of Covid-19 on sustainable fashion consumption with a model based on consumer value perceptions
Emerald, Vol. 27, No. 5, Ocak 2023, s. 826-850, ISSN: 1361-2026
OKUR NAZAN, SARIÇAM CANAN, IRI ALEYNA RUMEYSA, SARI IREM
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An Exploratory Cross Cultural Analysis of Marketing Ethics: The Case of Turkish, Thai, and American Businesspeople
Journal of Business Ethics, Vol. suppl.3, No. 90, Aralık 2009, s. 371-382
BURNAZ S., ATAKAN S., TOPCU Y.I., SINGHAPAKDI A.
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OVERVIEW OF NEUTRON ACTIVATION ANALYSIS AT ITU TRIGA MARK II REACTOR Proficiency Testing by Interlaboratory Comparison Performed in 2010–2015 for Neutron Activation Analysis and Other AnalyticalTechniques
2017, International Atomic Energy Agency, Marketing and Sales Unit, Publishing Section
ERENTÜRK SEMA,HACIYAKUPOĞLU SEVİLAY,ESEN AYŞE NUR
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A Multi Criteria Decision Analysis Approach to Measure the Effectiveness of Sports Sponsorship Looking Forward Looking Back Drawing on the Past to Shape the Future of Marketing
2016, s. 564-573, Springer
IŞIK MİNE,ÖZAYDIN ÖZAY,BURNAZ HURİYE ŞEBNEM,TOPCU YUSUF İLKER
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A holistic framework for patient experience: 5P model
INTERNATIONAL JOURNAL OF PHARMACEUTICAL AND HEALTHCARE MARKETING, Vol. 15, No. 4, Ekim 2021, s. 516-533, ISSN: 1750-6123
ÖZÇELİK AYŞE BENGİ, VARNALI KAAN, BURNAZ HURİYE ŞEBNEM
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The Impact Of Framing On Donation Behavior: A Research Agenda
Journal of Management Marketing and Logistics, Vol. 7, No. 2, Mayıs 2020, s. 91-101, ISSN: 2148-6670
DEMİREL SİBEL, BURNAZ ŞEBNEM, KARAOSMANOĞLU ELİF
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A Cultural Content Analysis of Multinational Companies' Websites: Localization of Global Brands Communications Channels
Qualitative Marketing Research: An International Journal, Vol. 14, No. 3, 2011, s. 274-288
NACAR R., BURNAZ S.
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A holistic empirical approach to marketing activities and performance interaction in banking industry: the mediating role of customer-based brand equity
Business Process Management Journal, Eylül 2024, ISSN: 1463-7154
AKDOĞAN ÇAĞLA BURÇİN,URAY NİMET,ÜLENGİN KEMAL BURÇ,KIYGI ÇALLI MELTEM
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Brand Social Responsibility and Activism in the Turkish Context
The 1st Research Innovations in Sustainable Marketing: A Global Virtual Symposium, Hawaii/AMERİKA BİRLEŞİK DEVLETLERİ, Vol. 1, No. 1, 14 Mart 2023, s. 68-69
IŞIKSAL DİDEM GAMZE, ÖZTURAN ŞABAHAT PEREN, KARAOSMANOĞLU ELİF
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BRAND LOVE AND CUSTOMER ENGAGEMENT’xxS ROLE OVER BRAND LOYALTY
Journal of Management, Marketing and Logistics, Vol. 4, No. 4, Ekim 2017, s. 359-365, ISSN: 2146-7943
PANDIR BERKER,YAŞİN BAHAR
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Gravity Model of Turkey s Fresh and Processed Fruit and Vegetable Export to the EU A Panel Data Analysis
Journal of International Food and Agribusiness Marketing, Vol. 18, No. 3/4, 2006, s. 7-21
,ATICI CEMALGÜLOĞLU BÜLENT
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Implications of Blockchain Technology on Marketing
Journal of International Trade, Logistics and Law, Vol. 4, No. 2, Aralık 2018, s. 35-45, ISSN: 2149-9748
ERTEMEL ADNAN VEYSEL
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